Jamie Gates

Hi, I'm Jamie, Identity Alchemist, Brand Strategist, certified coach, and Founder of the Badass Boss Babe Club. Here's what I know for sure: women don't need more pressure to become someone else. They need permission to become more of themselves. Giving women that permission is my life's work. I didn't get here from a perfectly curated success story. I got here by starting over, more than once, through heartbreak, reinvention, and the messy, terrifying, beautiful work of becoming. The question that shaped everything: who are you when the story you built your life around keeps changing? I coach from that place. Lived, not theoretical. My work lives where identity, business, and wellness meet, because they were never really separate. Success without alignment is just burnout wearing better shoes. And wellness isn't separate from your leadership; it is your leadership. So we won't only sharpen your brand and your strategy (though we'll absolutely do that). We'll get you aligned, visible, and unmistakably you, and build the bold life and business that follows. I'm for the ambitious, heart-led woman standing in the messy, exciting middle of becoming. The one who's ready to be louder, more visible, and more herself than she's ever let herself be. Let's work together: A free Discovery Call to feel out the fit. A casual Connection Call to simply connect. A paid Strategy Session when you're ready to roll up your sleeves on something specific and walk away with clear next moves. Your yes means something here. If you're ready to stop shrinking and start becoming, let's build.